Program on the Environment

Climate change is increasing in prevalence to the point that all inhabitants are experiencing its effects. However, there are some groups experiencing effects at a higher rate than others. The groups who are at the forefront of climate change are often communities of color whose quality of life is being lowered by environmental degradation. Without acknowledging these groups, there is no support given to those needing tools to mitigate these effects. The purpose of this study is to identify how non-profit organizations in Seattle engage with their communities to fulfill these needs. To accomplish this task, I conducted interviews with 8 different organizations in Seattle communities that are impacted the most by climate change. I also completed a literary review on engagement strategies used by organizations focusing on interactions related to environmental issues. Combining both my interviews and literary review, I identified which strategies are the most effective in increasing engagement within diverse communities. My results showed that building relationships, reframing climate change, and the use of social media as an engagement tool were all prominent themes that impacted the way diverse groups interacted with organizations. By being aware of these strategies, organizations can implement plans to make their services more inclusive to diverse groups of people.